Aspirational Consumer Stocks Are Imploding. Whole Foods Suspends Dividend As Shares Crater Again.
Back in 2006 when we highlighted numerous consumer stocks that were cratering, one we highlighted was Whole Foods. And, as we wrote then, Whole Foods is a proxy for upper income Americans. Indeed food stuffs are a staple but paying a substantial premium does not make Whole Foods a core consumer staples spend. Whole Foods is an aspirational consumer spend to many.
Something else we have also highlighted as aspirational in the retail segment are luxury auto brands. A large portion of the premium car market in the U.S. is comprised of aspirational consumers. And, as we wrote last year, the premium auto market is likely top-ticking for many years to come. Since that post shares of independent luxury auto brands Audi, Porsche, Daimler and BMW have imploded on the European exchanges. Most are now down about 50%.
Something else we have also highlighted as aspirational in the retail segment are luxury auto brands. A large portion of the premium car market in the U.S. is comprised of aspirational consumers. And, as we wrote last year, the premium auto market is likely top-ticking for many years to come. Since that post shares of independent luxury auto brands Audi, Porsche, Daimler and BMW have imploded on the European exchanges. Most are now down about 50%.
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